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Other for Other Startups

How 155 other companies used other to get traction. Real revenue data, growth timelines, and replicable strategies.

155
Case Studies
$1.4M
Avg MRR (n=2)
$2.5M
Highest MRR
100%
$50k+ Hit Rate

How They Got First Customers

Services before products - made $60k in a week selling services1
Product Hunt launch for initial traffic, then YouTube influencer outreach campaign1
Influencer campaigns1
Co-founder friend with whom Kevin pooled money to start acquiring businesses.1

Other Companies Using Other

Tandyby Eric Ryan

Tandy is a functional candy company founded by Eric Ryan, co-founder of Method and serial entrepreneur. The company was mentioned as part of an interview series where Ryan provides advice to early-stage founders on scaling their businesses.

Otherothervia How I Built This
UNTUCKitby Chris Riccobono

UNTUCKit was founded by Chris Riccobono after he struggled to find dress shirts that looked good when worn untucked. Starting as a side project while maintaining his day job at GE, the company went through thousands of defective iterations before hitting its stride. Today it has grown into a thriving fashion brand, despite narrowly avoiding bankruptcy and a near-acquisition in 2020.

Otherothervia How I Built This
Sir Kensington'sby Mark Ramadan

Sir Kensington's is a company co-founded by Mark Ramadan. The source material is a podcast episode description where Ramadan serves as an advisor to early-stage founders, but does not contain detailed traction metrics or business information about Sir Kensington's itself.

Otherothervia How I Built This
Pieby Andy Dunn

Pie is a new social app founded by Andy Dunn (co-founder of Bonobos) designed to foster in-person friendships and experiences. The venture was announced during an episode of the 'How I Built This' podcast where Dunn provided advice to early-stage founders. No financial metrics or detailed traction data are available in the source material.

Otherothervia How I Built This
David Proteinby Peter Rahal

Peter Rahal, co-founder of RXBAR, is launching a new venture called David Protein. The source is a podcast episode where Rahal appears as a guest providing advice to early-stage founders about positioning products in competitive markets, including discussions with founders of women's supplements, exercise accessories, and cocktail mixers brands.

Otherothervia How I Built This
Jack Black Skin Careby Jeff Dandurand, Curran Dandurand

Jack Black Skin Care co-founders Jeff and Curran Dandurand appeared on the 'How I Built This' Advice Line podcast episode to mentor three early-stage founders building kelp-based skincare, luxury home goods, and camping cookware businesses. The episode featured the Dandurands discussing advisory roles and entrepreneurial lessons with founders at various stages of product-market fit discovery.

Otherothervia How I Built This
Flouraby Jeni Britton

Floura is a new venture from Jeni Britton, founder of Jeni's Splendid Ice Creams, focused on addressing America's fiber dietary needs. The company was featured on the Advice Line podcast where Jeni discussed early-stage entrepreneurship with other founders.

Otherothervia How I Built This
Simple Millsby Katlin Smith

Simple Mills is a food product company founded by Katlin Smith. The source material is a podcast episode transcript where Smith serves as a mentor on an advice line, answering questions from three other food entrepreneurs about scaling their side hustles into full-time businesses. No specific traction metrics or business details about Simple Mills are provided in this source.

Otherothervia How I Built This
CAVAby Brett Schulman

This source is a podcast episode description featuring CAVA co-founder Brett Schulman serving as an advisor on the 'How I Built This' Advice Line. The episode focuses on three early-stage founders (Devin with spiked root beer, Sophia with children's allergy accessories, and Sean with a coffee roastery) seeking guidance, but contains no substantive information about CAVA's own business metrics, founding story, or traction.

Otherothervia How I Built This
Wonderby Marc Lore

Marc Lore, a serial entrepreneur and U.S. National Bobsled Team qualifier, is the founder of Wonder, a venture that recently pivoted away from food prep and delivery vans. The company's strategic shift reflects broader lessons about pivoting that Lore discusses on the 'How I Built This' Advice Line podcast.

Otherothervia How I Built This
Graduate Hotelsby Ben Weprin

Graduate Hotels is a hospitality chain founded by Ben Weprin in 2014 that decorates each property to reflect the character and history of the college town it serves, featuring photos of famous alumni and life-sized sports mascots. After facing existential threats during Covid lockdowns, Weprin secured the company's future by selling it to Hilton, and the chain now operates 35+ properties with plans to expand significantly.

Otherothervia How I Built This
SmartSweetsby Tara Bosch

Tara Bosch dropped out of college at 21 and started SmartSweets from her grandmother's basement with a gummy bear mold and a perfected sugar-free candy recipe. In just five years, she grew the brand to become a top seller of low-sugar candies and sold the company for $360 million in 2020.

Otherothervia How I Built This
Chompsby Pete Maldonado

Chomps is a meat snack brand co-founded by Pete Maldonado and Rashid. The company has scaled its brand significantly, with Pete appearing on the 'How I Built This' Advice Line podcast to mentor early-stage entrepreneurs about growing their businesses.

Otherothervia How I Built This
Kona Iceby Tony Lamb

Kona Ice is a franchise business featuring shaved ice products. Co-founder and CEO Tony Lamb appeared on the Advice Line podcast to provide guidance to early-stage founders, though specific traction metrics were not discussed in this episode description.

Otherothervia How I Built This
Ouidadby Ouidad Wise

Ouidad Wise built a multi-million-dollar hair care brand based on her passion for curly hair, starting with a salon in New York City and expanding nationally. She ran the business for 40 years alongside her husband Peter before selling the brand in 2018, and now consults for others launching salons.

Otherothervia How I Built This
ECKO UNLTD / COMPLEXby Marc Ecko

Marc Ecko built ECKO UNLTD into a cultural streetwear phenomenon in the 1990s, though faced significant financial challenges including near-bankruptcy. He later launched COMPLEX media company to capture convergence culture (hip hop, fashion, sports, pop culture), which became profitable within a decade despite the financial crisis and multiple ownership changes, ultimately being sold for over $100 million.

Otherothervia How I Built This
Primal Kitchenby Mark Sisson

Mark Sisson launched Primal Kitchen, a Paleo-friendly condiment company built around an avocado-oil based mayonnaise recipe, expanding into ketchups and other products. Four years after launch, he sold the company to Kraft Heinz Corporation for $200 million, validating his product-market fit and brand positioning.

Otherothervia How I Built This
Not explicitly statedby Gene Berdichevsky

Gene Berdichevsky and his team have spent over a decade developing a new approach to lithium-ion battery technology that could make batteries 40% more efficient. The innovation could unlock cheaper electric vehicles, faster recharging times, and longer battery life across rechargeable devices. This is a podcast episode excerpt with limited business traction details available.

Otherothervia How I Built This
Uncle Nearest Premium Whiskeyby Fawn Weaver

Fawn Weaver discovered the story of Nearest Green, a formerly enslaved man who taught Jack Daniel how to make Tennessee whiskey, and became inspired to preserve his legacy. With no distilling background, she purchased the farm in Lynchburg, Tennessee where Nearest had worked and launched Uncle Nearest Premium Whiskey. In eight years, the brand has become one of the fastest-growing whiskey brands in the world and one of the most awarded American whiskeys.

Otherotherone-timevia How I Built This
Magic Spoonby Gabi Lewis and Greg Sewitz

Magic Spoon is a breakfast cereal brand founded by Gabi Lewis and Greg Sewitz that delivers the taste of childhood favorites like Fruit Loops and Cocoa Puffs without sugar or grains. The founders pivoted to this concept after their first venture, Exo protein bars made with cricket flour, stalled due to consumer reluctance. They built Magic Spoon into a nationwide brand by applying lessons learned from Exo's successes and failures.

Otherothervia How I Built This
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