← Browse all studies

Other for Other Startups

How 155 other companies used other to get traction. Real revenue data, growth timelines, and replicable strategies.

155
Case Studies
$1.4M
Avg MRR (n=2)
$2.5M
Highest MRR
100%
$50k+ Hit Rate

How They Got First Customers

Services before products - made $60k in a week selling services1
Product Hunt launch for initial traffic, then YouTube influencer outreach campaign1
Influencer campaigns1
Co-founder friend with whom Kevin pooled money to start acquiring businesses.1

Other Companies Using Other

Heirloomby Shashank Samala

Heirloom is a climate tech company founded by Shashank Samala that built North America's first operational carbon capture facility in just four years. The company uses a novel approach to carbon removal using limestone trays, addressing the gap that emissions cuts alone cannot solve the climate crisis.

Otherothervia How I Built This
Boston Beer Companyby Jim Koch

Boston Beer Company was founded by Jim Koch in 1984 with Samuel Adams Boston Lager, entering the American craft beer market during its infancy. Over 40 years, the company has remained a leader through continuous innovation, launching successful products like hard teas, nitrogenated ales, and non-alcoholic IPAs while also experiencing notable failures. The company's longevity and market position demonstrate sustained success through thinking beyond industry paradigms and exploring new product categories.

Otherotherothervia How I Built This
Primaryby Christina Carbonell and Galyn Bernard

Primary is a children's clothing line founded in 2015 by Christina Carbonell and Galyn Bernard that challenges industry conventions by focusing on gender-neutral, basic building-block pieces in bright colors with minimal branding. Despite early struggles, the company grew to become profitable with annual sales exceeding $50 million within eight years.

Otherotherothervia How I Built This
Waymo

Waymo, led by Co-CEO Dmitri Dolgov, has built the world's first company to operate a fully-autonomous ride-hailing service after more than a decade of development. The company has achieved significant traction in autonomous vehicle technology, with Dolgov confident that Waymo's vehicles outperform human drivers.

Otherothervia How I Built This
Brimstoneby Cody Finke

Brimstone, led by CEO and co-founder Cody Finke, is addressing carbon emissions from cement production by developing a method to swap out a key ingredient in the cement-making process. The company aims to transform cement production from carbon-intensive to carbon-negative, tackling one of the major sources of global CO2 emissions that rivals automotive emissions. No specific traction metrics or financial data were disclosed in this interview excerpt.

Otherothervia How I Built This
Kernelby Steve Ells

Steve Ells, founder of Chipotle, is launching Kernel, a new chain of small, highly automated, vegan restaurants designed to address climate change concerns. The concept leverages robotic automation to benefit workers, customers, owners, and the environment. This represents Ells' attempt to revolutionize the restaurant industry a second time after pioneering the fast-casual format with Chipotle in 1993.

Otherothervia How I Built This
Dang Foodsby Vincent Kitirattragarn, Andrew Kitirattragarn

Dang Foods is a food brand founded by brothers Vincent and Andrew Kitirattragarn, inspired by their family and culture. The company appeared on How I Built This in January 2022, and this episode discusses their departure from the company and how the brand continues after the founders left.

Otherothervia How I Built This
Bumbleby Whitney Wolfe Herd

Bumble is a social/dating platform led by founder Whitney Wolfe Herd, who became the youngest female founder to take a company public. The company navigated pandemic challenges when in-person meetups were halted and is currently exploring AI applications in its product.

Otherothervia How I Built This
Redefine Meatby Eshchar Ben-Shitrit

Redefine Meat is a plant-based food company founded in 2018 by Eshchar Ben-Shitrit that uses 3D printing technology to create beef, lamb, and pork alternatives. The company was born from the founder's concerns about the environmental impact of mass beef production and the ethical questions around animal farming. Their 3D-printed meat products are currently available across Israel and Europe with plans to enter the U.S. market.

Otherothervia How I Built This
Yoléléby Pierre Thiam

Yolélé is a company co-founded by renowned chef Pierre Thiam to promote fonio, an ancient West African grain that is nutrient-dense and drought-resistant. The company aims to introduce the world to this sustainable food source while addressing vulnerabilities in global food systems caused by colonization.

Otherothervia How I Built This
Circby Peter Majeranowski

Circ is a sustainable fashion technology company founded by Peter Majeranowski that has pioneered technology to recycle garments into pulp that can be reused in the textile supply chain. The company aims to address the environmental impact of fast fashion's overproduction, with over one hundred billion garments produced annually. The innovation originated from attempts to create fuel from tobacco, which unexpectedly led to the development of this circular fashion solution.

Otherothervia How I Built This
Air Lease Corporationby Steven Udvar-Hazy

Air Lease Corporation is an aircraft leasing company founded by Steven Udvar-Hazy in the early jet age after he initially tried running a small airline in California. The company grew to make Udvar-Hazy a billionaire and became a major player in the aviation industry. His success enabled him to finance the Steven F. Udvar-Hazy Center, a major extension to the Smithsonian's Air and Space Museum.

Otherothervia How I Built This
TerraCycleby Tom Szaky

TerraCycle, founded by Tom Szaky, is a multimillion dollar recycling business that started as a worm poop fertilizer company in a college dorm room. The company has evolved to recycle everything from shampoo bottles and makeup containers to snack wrappers and cigarette butts. Through their Loop initiative, TerraCycle partners with consumer brands to develop reusable packaging as a more effective waste-reduction strategy than traditional recyclable packaging.

Otherothervia How I Built This
Wildtypeby Aryé Elfenbein, Justin Kolbeck

Wildtype was founded by cardiologist Aryé Elfenbein and diplomat Justin Kolbeck after they met in 2011 and began collaborating through Saturday morning brainstorming sessions. The company uses stem cell technology to cultivate real, sushi-grade salmon without harming fish, aiming to revolutionize the seafood industry.

Otherothervia How I Built This
Tory Burchby Tory Burch

Tory Burch launched a lifestyle brand in 2004 after identifying a market gap between luxury and affordable fashion. The brand grew to become a global leader with over 300 stores worldwide, despite personal challenges between founders.

Otherothervia How I Built This
Google

This source is a podcast episode description about Sundar Pichai, CEO of Google, reflecting on his career journey managing major Google products including Drive, Docs, Chrome, Maps, Gmail, and Android. The episode discusses his path to the CEO role, leadership values, and Google's advances in AI, but contains no startup traction data or metrics.

Otherothervia How I Built This
Cotopaxiby Davis Smith

Cotopaxi is an outdoor gear and clothing brand founded by Davis Smith that operates under the 'Gear for Good' philosophy, using recycled and remnant materials while donating portions of revenue to nonprofits fighting poverty. After nine years of building the company and successfully navigating the COVID-19 pandemic, Smith is stepping down as CEO to pursue a three-year mission leadership role in Brazil with his church.

Otherothervia How I Built This
Landedby Alex Lofton

Landed is a for-profit company founded by Alex Lofton and two co-founders in 2015 that helps Americans build wealth and achieve homeownership by providing down payment assistance in exchange for a share in the home's eventual appreciation. The company targets essential workers like educators and healthcare professionals who face barriers to homeownership due to high down payments and stagnant wages relative to housing costs.

Otherotherothervia How I Built This
Babcock Ranchby Syd Kitson

Babcock Ranch is a planned community in southwest Florida founded by former NFL player and real estate developer Syd Kitson. The project combines America's first solar-powered town infrastructure with hurricane-resistant design, built on a 91,000 acre parcel with 80% conserved as nature preserve. The community's advanced planning enabled it to survive Hurricane Ian in 2022 with minimal damage.

Otherothervia How I Built This
Climeworksby Jan Wurzbacher

Climeworks is a company founded by Jan Wurzbacher that operates the world's largest direct air capture facility, filtering carbon dioxide from the air and storing it permanently underground. The company addresses a critical climate challenge identified by the IPCC: removing 6 to 10 billion tons of CO2 from the atmosphere annually by 2050.

Otherothervia How I Built This
PreviousPage 4 of 8Next

Other in Other Categories

All Other StudiesAll Other StudiesGrowth Channel AnalysisBrowse All