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Other Startups

469 case studies with real revenue and traction data from other startups.

469
Case Studies
$1.3M
Avg MRR
$2.5M
Highest MRR
2
With Revenue Data
New Storyby Brett Hagler

New Story is a nonprofit that transforms slums into sustainable communities by building homes for $6,000 each through a digital crowdfunding platform. In 17 months, Brett Hagler and his 6-person team generated over $3 million in donation revenue, built 4 communities with over 300 homes, and secured backing from philanthropist 'investor donors.' The company differentiates itself through radical transparency—donors see exact family profiles and know exactly where their money goes.

Othercommunityfreevia Nathan Latka Podcast
Antonelli's Cheese Shopby Kendall and John Antonelli

Antonelli's Cheese Shop is a specialty cheese retailer and distributor founded in 2010 by Kendall and John Antonelli in Austin, Texas. Starting with $350,000 in first-year revenue, the business grew to $1.9M in 2015 through a multi-channel model combining retail sales, wholesale distribution to ~200 restaurants and chefs, subscription boxes, and events/catering. The founders built the brand on storytelling around artisanal cheese makers rather than making cheese themselves, allowing for a lifestyle business that supports travel and family.

Otherword-of-mouthsubscriptionvia Nathan Latka Podcast
EcoSafe Spacesby Lily Cameron

EcoSafe Spaces is a green design-build construction firm founded in 2007 by Lily Cameron and her husband, focusing on healthy, high-performance homes with exceptional energy efficiency. Operating in Austin, Texas, the company generates approximately $3 million annually by handling 2-3 large-scale custom builds per year at the $500,000+ range, using cost-plus contracts to maintain flexibility with clients. Growth is driven primarily through word-of-mouth referrals within Austin's environmentally-conscious demographic, with Lily balancing the business as a side venture while serving as Director of Project Management at Rackspace.

Otherword-of-mouthone-timevia Nathan Latka Podcast
The Lice Placeby Cody Bradstreet

The Lice Place is a service-based franchise business that manually removes lice from hair without chemicals or pesticides. Cody Bradstreet purchased the first underperforming corporate location in Austin in October 2012 for approximately one year's Dell salary (from a base revenue of $50k), while maintaining her full-time job for two years. By 2015, she had grown the first location to $250k in revenue and opened a second location from scratch, now doing over $500k total annual revenue across both clinics with 11 employees.

Otherword-of-mouthusage-basedvia Nathan Latka Podcast
Tarka Indian Kitchenby Regina Pradam

Regina Pradam founded Tarka Indian Kitchen in 2009 as a quick-casual restaurant concept inspired by the success of chains like Peiwei, offering made-to-order Indian dishes rather than pre-prepared food. Starting with one location in south Austin, the business grew to five units by 2016 with average ticket sizes around $12 and healthy unit economics (27% COGS, 32% labor, 10-11% rent). Regina plans to double to ten locations across Houston, Austin, and San Antonio within 24 months.

Otherword-of-mouthothervia Nathan Latka Podcast
Moriby Akin, Cam

Mori is a direct-to-consumer baby essentials brand founded by Akin and Cam, former JP Morgan investment bankers. Launched in February 2016, the company pivoted from a subscription-only model to hybrid e-commerce with repeat purchases, achieving $150k in monthly revenue (annualized $1.8M) within its first full year and operating at a $2M run rate with a goal of $4M in 2017. The company's competitive advantage is exceptional customer repeat purchase rates—the average customer buys 4+ times—with 50% of monthly revenue coming from repeat customers, and recently closed a $2M equity round.

Otherpaid-adsothervia Nathan Latka Podcast
$13k/mo
Poseidon Asset Managementby Emily Paxia

Poseidon Asset Management is a venture capital firm founded by Emily Paxia and her brother Morgan in 2013, focused exclusively on investing in the cannabis industry. The fund has grown from $20 million to approximately $25 million under management, making late seed and early Series A investments while achieving a 40-44% internal rate of return over 3.5 years. With 30 active companies in their portfolio spanning business technology, agriculture technology, and consumer engagement solutions, the firm targets the rapidly growing cannabis market that Emily saw as a significant white space of opportunity.

Otherpartnershipsvia Nathan Latka Podcast
Datcroft Games, LTDby Sergei Shalom

Datcroft Games, founded in 2004 by Sergei Shalom, is a game development company that generated eight-figure revenue in 2016 from selling virtual goods across multiple games including Fragoria, an MMORPG with millions of users. The company pivoted to blockchain and crypto in 2017, launching a successful ICO called Mobile Go that raised $53 million (the fourth largest crowdsale at the time), with plans to build a Game Credit Store to provide developers 90% revenue share versus Apple/Google's 70%.

Otherproduct-led-growthfreemiumvia Nathan Latka Podcast
First Bloodby Joe Jow

First Blood is a gaming platform built on blockchain that allows amateur gamers to compete against each other for money. The company conducted one of the fastest ICOs in crypto history in September 2016, raising approximately $5 million in under 5 minutes by selling 465,000 ether at $11 per token. The team liquidated 80% of the raised ether (372,250 tokens) immediately to fund operations, converting roughly $4 million into USD for salaries, marketing, and platform development.

Othercommunityusage-basedvia Nathan Latka Podcast
Bancor Networkby Yael Hartzal

Bancor Network is a decentralized protocol built on Ethereum that solves liquidity problems between cryptocurrencies and tokenized assets through automated smart contracts. The project completed the largest ICO at its time, raising $153 million in just 3 hours on June 12, 2017, with over 12,000 token holders participating. The founder, Yael Hartzal, a 20-year veteran of tech entrepreneurship, emphasized the importance of humility and continuous learning while building a new financial ecosystem.

Otherword-of-mouthothervia Nathan Latka Podcast
Zcashby Zouko Wilcoxie

Zcash is a privacy-focused cryptocurrency that adds enhanced data security to Bitcoin by protecting transaction confidentiality and preventing pattern analysis. Founded by Zouko Wilcoxie, it raised $3 million from Silicon Valley angels and launched as an independent blockchain in October 2016, quickly achieving global adoption with daily transaction volumes around $20 million across 15-20 international exchanges. The project has gained significant traction through mining accessibility worldwide and strategic partnerships including JP Morgan's blockchain security solution.

Otherviralfreevia Nathan Latka Podcast
Transamerica Ventures

Transamerica Ventures is a corporate venture capital fund launched in 2014 with $140 million in capital, investing in InsurTech, FinTech, and enterprise software companies. To date, they have deployed over $60 million across 17 unique companies through 23 investments, averaging $1-5 million per initial check. The fund pursues a hybrid strategy combining financial returns with strategic value for the parent insurance company, including fund-to-fund deals with partners like FinTech Collective and Lear Hippo Ventures.

Otherpartnershipsvia Nathan Latka Podcast
The Lia Soapby Stacy Hamalis

Stacy Hamalis left a six-figure consulting career to launch The Lia Soap, a Greek-inspired natural skincare line made with organic ingredients and high-quality Greek olive oil. In her first 12 months, she generated $10,000 in sales while investing $50-60k in packaging and branding; by month 18, she had grown to $20,000 in sales across two SKUs (soap and body oil), achieving 4x year-over-year growth through local events and wholesale partnerships.

Otherword-of-mouthone-timevia Nathan Latka Podcast
Austin Tool Company / Austin Data Solutionsby Alex Kilka

Alex Kilka built an automated marketplace arbitrage system that identified price discrepancies between eBay and Amazon, scaling it from a side project into a three-year business selling 5,000+ power tools and generating $4,000-$10,000 in monthly gross profit. He shut down the business after Amazon changed its return policy, making inventory management too complex, and has since pivoted to Austin Data Solutions, a five-person consulting firm using data analysis, NLP, and computer vision to solve business problems.

Otherproduct-led-growthothervia Nathan Latka Podcast
Hive Blockchainby Harry Pochgranti

Hive Blockchain is a digital currency mining company founded by Harry Pochgranti that validates cryptocurrency transactions on blockchain networks, primarily Ethereum. The company went public on the TSX Venture Exchange in September 2017, raising $17 million on day one followed by additional equity raises totaling approximately $200 million Canadian by end of 2017. As of Q1 2018, Hive operates mining facilities in Iceland and Sweden with a $30 million annualized run rate revenue.

Otherotherothervia Nathan Latka Podcast
$2.5M/mo
Oramed Pharmaceuticalsby Ndave Kydron

Oramed Pharmaceuticals, founded in 2006 by Ndave Kydron, developed proprietary technology to deliver insulin orally rather than through injections, targeting the massive diabetes market. The company went public on NASDAQ in 2013 pre-revenue and secured a major partnership with a Chinese pharmaceutical firm that paid $50 million ($12M investment + $38M licensing deal) while conducting FDA trials for approval.

Otherpartnershipsvia Nathan Latka Podcast
Growth Marketing Conferenceby Vasily Ozerov

Growth Marketing Conference evolved from Startup Socials community mixers into a major industry event over five years. Starting in 2014 with 300 attendees and $150K expenses, it grew consistently ~25% annually, reaching 1,700 expected attendees in 2019 with $1.3-1.5M in projected revenue (50% from sponsors). The event became profitable in 2015 and achieved true scale through partnerships, strategic speaker curation, and sophisticated sponsor relationship management.

Otherpartnershipsothervia Nathan Latka Podcast
GAIF (Global AI Internet Freedom Fund)by Simon Gillett

GAIF is a micro private equity fund built by AI researcher Simon Gillett that invests in Amazon sellers. The fund operates ATEM, a free proprietary demand forecasting and analytics tool for Amazon merchants that uses the same technology as Amazon.com, serving as a warm lead generation engine. With $20M+ in capital raised, the fund has deployed capital into at least one acquisition (Territory, an industrial supplies brand) and tracks hundreds of thousands of SKUs worth nine figures in GMV annually.

Otherproduct-led-growthfreevia Nathan Latka Podcast
Apecaby Prasanna

Apeca is a venture capital and accelerator hybrid based in Bangalore that invests $100K checks for 5% equity in early-stage B2B SaaS companies, primarily from India. The firm operates on a hybrid model where founders can either raise subsequent equity (converting Apeca's stake into pure equity) or bootstrap and repay 3-7% of monthly revenues monthly starting at year one until hitting a 3x cap. As of the interview, Apeca has worked with 110+ companies, written checks into 47, and achieved four exits with three portfolio companies crossing $5M ARR.

Otherpartnershipsothervia Nathan Latka Podcast
Pro Teeth Guardby JP Ji

Pro Teeth Guard is an eCommerce business founded by JP Ji that manufactures custom dental mouth guards. The startup's notable milestone came when founder JP Ji decided to hire a General Manager to run day-to-day operations rather than sell the business, testing the concept of delegating leadership.

Othervia Tropical MBA
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