Cloud Campaignby Ryan Bourne
Cloud Campaign is a SaaS platform helping marketing agencies manage multiple client brands on social media at scale. Founded by Ryan Bourne in June 2017 after a layoff, the company bootstrapped to $25K MRR over two years by pivoting from a consumer-focused product to focus on agencies, conducting 500+ cold calls to validate the market, and ultimately discovering that native Facebook/Instagram lead generation ads with a free white-labeling offer drove efficient customer acquisition at $15 per lead with $4,000+ customer lifetime value.
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