SDK Startups
4 case studies with real revenue and traction data from sdk startups.
Packet Zoom is a mobile networking SaaS company founded in 2013 that optimizes mobile application performance in areas with poor network connectivity. CEO Shlomi Gian joined in mid-2016 when the company was pre-revenue and has grown it to ~$1M ARR with 68 customers through enterprise sales and strategic partnerships with CDN companies. The company plans to scale rapidly through partnerships with resellers and CDN partners, targeting millions in ARR by end of 2017.
UAPI is a mobile app discovery platform that connects app advertisers (like King/Candy Crush, Uber, Lyft) with high-quality users through 4,500 publisher partners including Cheetah Mobile and Pandora. Founded in late 2011 by Moshe Vaknin, the company grew from $250K in revenue (first year) to $80M net revenue by 2016 by processing over $320M in total ad volume and taking a 30% commission while returning 70% to publishers. The company is profitable, has raised $20M in capital, employs 130 people across 10 global offices, and is positioned for potential IPO.
June Group is an ad tech platform founded by Mitchell Rich in 2005 that connects brands with consumers through non-interruptive video advertising in mobile apps. The company bootstrapped profitably for 10 years before raising $28 million in mezzanine debt and a private equity investment in 2015, growing to 75 employees with consistent 10-25% year-over-year growth while maintaining profitability.
MobFox is a mobile in-app supply-side platform (SSP) acquired by Amadame Media Group for approximately $12 million in 2014. The platform connects app publishers with demand-side platforms and advertisers, helping developers monetize their apps while optimizing ad delivery through SDK-based solutions. In 2015, MobFox processed $18 million in gross ad spend (keeping 17-20% in revenue), and by 2016 more than doubled that to $36 million, working with 20-30,000 publishers and 180+ DSPs.