Assembla
Assembla is an enterprise cloud-based source code management and version control platform founded in 2005 and acquired by Scaleworks in 2016. Under new CEO Paul Lynch's leadership, the company pivoted upstream from small developers to enterprise customers, increasing ARPU from ~$100-200/month to $500-1500/month by targeting compliance-conscious CIOs. Currently serving 3,500 customers with net negative revenue churn, the company is growing 60% YoY and approaching $1M MRR with a lean 45-person team.
SaaSenterprise-direct-salessubscriptionvia Nathan Latka Podcast