Office 365 Startups
4 case studies with real revenue and traction data from office 365 startups.
Progressly is an enterprise SaaS platform positioning itself as the operational system of record for Fortune 1000 companies with extended value chains (energy, utilities, transportation, CPG). Founded by Nick Candito in 2014 after his experience at Relate IQ (acquired by Salesforce), the company has raised $10M and serves hundreds of customers with a mobile-first approach targeting field workers. With less than 300K MRR but a high-ARPU enterprise sales model, Candito aims to hit $5M ARR by end of 2017.
Xsella is a cloud-based SaaS platform launched in 2011 that helps service businesses (architects, accountants, designers, consultants, agencies) manage operations through automation and integration with existing tools. With $11M in total funding, 60 employees across Sydney and San Francisco, and over 1,000 customers, Xsella has achieved strong unit economics with ~$480k-$4.8M monthly revenue, 80% daily active user engagement, and 20-30% year-one expansion revenue with negative 10% net revenue churn.
Hugo is a connected meeting notes platform that helps teams centralize, search, and act on meeting insights. Started as a mobile app for meeting preparation, the founders pivoted after discovering their internal Slack plugin for sharing meeting notes was far more valuable. Using product-led growth, content marketing, and strategic partnerships with companies like Zoom and Atlassian, Hugo grew to thousands of active users with a freemium model (free for teams under 40 people, $399/month for larger teams).
Atrium is a sales management SaaS platform that helps sales managers and leaders use data-driven analytics to improve team performance. Founded by Pete Kazanji in 2016 after his experience at Monster Worldwide, the product instruments key sales KPIs (win rates, pipeline, customer-facing meetings, etc.) and uses statistical anomaly detection to surface actionable insights to non-technical sales managers. Pete pioneered the product through founder-led selling starting in 2018, acquiring a dozen customers before hiring his first sales rep in 2019.