Neustar (or domain auction platform - specific company name not clearly stated)by Sean (last name not provided in transcript)
Sean built an ascending-clock second-price auction platform to resolve disputes over valuable new top-level domains (.app, .blog, .church, etc.) worth hundreds of millions. After 8 months of grueling direct outreach to reluctant tech giants, he convinced Google and other major companies to use the platform, which has since facilitated auctions exceeding $100 million per domain. The business model charges 4% commission on auction proceeds.
SaaSenterprise-direct-salesusage-basedvia My First Million