Facebook API Startups

LeadsBridge, founded in 2015 by Stefan Des and Alessio, is an all-in-one lead generation platform that helps companies collect more leads and connect Facebook Lead Ads to their CRMs. Starting with a simple WordPress website and Facebook API integration built over weekends, the platform reached $150,000/month in revenue within 3 years by leveraging content marketing, strategic partnerships, and Google Adwords. The founders attribute their success to strong customer support, data-driven decision making, and the ability to quickly iterate based on market feedback.

KIT is a virtual marketing assistant SaaS platform that helps e-commerce business owners automate their marketing through SMS-based commands. Founded by Michael Perry in October 2013, KIT pivoted from a web application to an SMS-first product in January 2015 after discovering that small business owners were unwilling to spend time on marketing tasks themselves. As of January 2016, KIT has 2,000 paying customers generating $30k MRR with a $19 average revenue per user and a sustainable $21 customer acquisition cost primarily through Facebook ads.

Blurbiz is a SaaS platform that helps media companies create and distribute mobile-optimized video content for Snapchat, Facebook, and other social platforms. Founded by Hamza Amir in March 2016, the company quickly reached $50K MRR across 20 enterprise clients (including Cheeky Magazine, Team Wobe, Allure) by July 2016. The company was raising a $2M Series A round at an $10M post-money valuation on the back of strong growth and a clear enterprise market need.

Good United, founded by Nick Black in 2015, helps large nonprofits manage peer-to-peer Facebook fundraisers through a usage-based SaaS model. After two failed product pivots, the company found product-market fit in July and now serves 20 nonprofit customers generating approximately $100,000 MRR ($1.2M ARR). The company is cash-positive with a team of 5 full-time employees and 15 contractors based in Charleston, South Carolina, and has raised $1M in capital.

Iris Shure founded Oribi, an AI-based web analytics tool built on a no-code data collection platform that helps marketers make data-driven decisions without requiring developers. After spending a year researching the market and building an initial Facebook Analytics product that gained early traction (first customer in 30 minutes), she killed it per investor feedback and pivoted to the larger vision. The company grew from 2 people to 60+ employees, thousands of customers, and $28M in funding by focusing on paid acquisition via Facebook and YouTube ads and optimizing pricing to $500+/month.