Keboola
Keboola is an end-to-end data integration and automation platform founded in 2014 by a team that transitioned from running a cloud migration agency. They bootstrapped without taking venture capital initially, scaled through referrals and community building (like their Data Girls program with 20,000+ participants), and later introduced product-led growth with a freemium model that brought 4,000 signups with 100 converting to paid customers. The company focuses on serving enterprise customers while building a partner ecosystem with 1,400 applications in their marketplace.
SaaSword-of-mouthsubscriptionvia Nathan Latka Podcast