Centroby Shawn Riecksecker
Centro, founded in 2001 by Shawn Riecksecker, is a media operations software and managed services company that automates digital advertising across search, social, programmatic, and direct buying. In 2017, the company processed over $500 million in digital ad spend, generating between $110-130 million in revenue with 700 employees. After rebuilding their platform from scratch starting in 2013, they launched Basis in July 2016—a comprehensive ERP platform combined with a DSP and BI tools—to help agencies and brands manage digital advertising more efficiently.
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