Cloud-based SaaS Startups

Movable Inc, founded in 2010 by Vivek Sharma, is a cloud-based SaaS platform that helps enterprise brands generate intelligent visual content for email marketing powered by real-time customer data. The company has grown to 500 customers (including Starbucks, Nike, Hilton, Gap, and American Express) with $40M ARR, 50-100% YoY growth, and 110% net revenue retention—all while raising just $14M in capital over 13+ years. Their efficient go-to-market strategy, CPM-based pricing on email opens, and under-12-month payback period have enabled disciplined, capital-efficient scaling across 250 employees globally.

Brad Miller is a serial acquirer of underperforming SaaS companies. He bought an internet security SaaS company doing $5-6M in revenue for approximately $5.5M in equity and $1M in debt, then converted it from a perpetual license model to subscription recurring revenue, which increased revenue 40% overnight and turned the business profitable within a year. He later bought a bootstrapped property management app doing $3M revenue at a $6M pre-money valuation (2021), which grew to $7M ARR within a year through geographic expansion beyond Chicago.