CMS Startups
2 case studies with real revenue and traction data from cms startups.
Vector Media Group is a bootstrapped web development and digital marketing agency founded by Matt Weinberg in high school around 2000, initially as a computer repair service before pivoting to web design and online marketing. Now 32 employees strong and generating $6 million in annual revenue, the company serves enterprise clients including Google, the Associated Press, and Columbia University, offering web development, design, branding, and ad spend management services. The agency has been on the Inc. 5,000 list for three consecutive years and has been profitable every month since inception without taking outside funding.
Alasant is a white-label community app platform for master plan residential developments, founded in 2017 after a major Southern California developer approached April LeMond and her co-founder Mike to build a mobile app. Starting with Rancho Mission Viejo, the app achieved 90% adoption within 90 days, and they pivoted from a one-off project to a scalable product. Today, with $2M ARR, 82 communities, 200K+ active users, 100% renewal rates, and a bootstrapped business model, Alasant has built a sustainable, highly-focused vertical SaaS business by deeply embedding in the master plan community industry.