Buffer Startups

Ignite the Drive is a content platform founded by Garrett Dunham, a serial entrepreneur and startup advisor from Silicon Valley, after his previous accelerator Pre-Backed shut down due to burnout and a failed enterprise deal. The site shares tips, tricks, and frameworks for entrepreneurial mental fortitude through blogging and a newsletter. Currently generating revenue in the hundreds of dollars, it operates as a labor of love rather than a primary revenue driver.

Tai Lopez built a personal brand empire offering the 67 Steps and Knowledge Society programs to teach decision-making and lifestyle optimization. Starting with a free beta to thousands of users, he tested at $4.95, then scaled to $67/month through his PVP formula (Plan/Strategy, Virality, Paid advertising), reaching 500 million views in six months with 70% penetration among his target demographic of 14-25 year-olds.