Algorithms Startups
2 case studies with real revenue and traction data from algorithms startups.
Adaptive is a bootstrapped B2B marketing platform founded in 2010 by Patrick Shea and Kevin that uses proprietary data matching to connect offline and online audiences for account-based marketing in the display advertising space. Working with 225 clients including major publishers like TechTarget and SpiceWorks, they've grown to over $10M in annual revenue by charging on a CPM basis and delivering hundreds of millions of impressions monthly. Built by a lean 35-person team focused on automation and AI, they've maintained predictable recurring revenue through publisher partnerships while maintaining the flexibility of a bootstrapped, profitable business.
MetaVisor is a health information platform founded in 2012 (launched 2013) that personalizes medical research and clinical trial information for patients based on their specific condition and treatment stage. The company operates on a dual revenue model: licensing technology to healthcare organizations and partners (like the Leukemia and Lymphoma Society), and being paid by biopharma companies to identify and engage patients for clinical trials. With 130,000 subscribers across 129 countries and a team of 7 full-time staff plus ~35 part-time contributors, MetaVisor is on track for profitability within 12 months of their upcoming $1-5M fundraise.