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Other for Other Startups

How 155 other companies used other to get traction. Real revenue data, growth timelines, and replicable strategies.

155
Case Studies
$1.4M
Avg MRR (n=2)
$2.5M
Highest MRR
100%
$50k+ Hit Rate

How They Got First Customers

Services before products - made $60k in a week selling services1
Product Hunt launch for initial traffic, then YouTube influencer outreach campaign1
Influencer campaigns1
Co-founder friend with whom Kevin pooled money to start acquiring businesses.1

Other Companies Using Other

LinkedIn

LinkedIn, under CPO Tomer Cohen, is piloting the Full Stack Builder model—a radical reimagining of how product gets built at scale. The program empowers builders across any function to own the entire product development lifecycle (idea to launch) by automating everything except vision, empathy, communication, creativity, and judgment. With custom-built AI agents (trust, growth, research, analyst) and re-architected platforms to work with AI, early adopters are saving hours per week while maintaining or improving quality, with top performers showing the most enthusiasm.

Otherothervia Lennys Podcast
Modern Elder Academyby Chip Conley

Chip Conley, founder of Joie de Vivre (the second-largest boutique hotel chain in the US), was recruited by Brian Chesky at age 52 to join Airbnb as head of global hospitality and strategy. His near-death experience from an allergic reaction led him to sell his hotel company and pivot to founding the Modern Elder Academy, the world's first midlife wisdom school with campuses in Baja and Santa Fe, addressing the value of intergenerational collaboration and age diversity in tech.

Otherothervia Lennys Podcast
Ultra Speakingby Tristan DeMontebello

Ultra Speaking is a public speaking workshop and course created by Tristan DeMontebello, a world champion public speaker. The program teaches conversational speaking through gamified exercises and deliberate practice, moving away from the typical "public speaking voice" that makes people sound unnatural. The core methodology focuses on treating speaking as a subconscious flow-oriented skill rather than a conscious process, with games like Conductor and Triple Step designed to build confidence through low-stakes, high-turbulence practice scenarios.

Otherothervia Lennys Podcast
Latitudeby Gina Godhill

Latitude is a venture platform co-founded by Gina Godhill dedicated to building the next generation of iconic tech startups in Latin America. The company organized a 5,000+ person conference across two days with 70+ speakers including Ben Horowitz, bringing together top entrepreneurs, operators, and investors from across Latin America and the US. Gina emphasizes the importance of recognizing both the 'A-side' (highlights) and 'B-side' (failures and struggles) of entrepreneurial journeys, with the thesis that Latin America represents significant untapped opportunity in tech.

Otherothervia Lennys Podcast
DeepMindby Demis Hassabis

DeepMind is an AI research company founded by Demis Hassabis to develop artificial general intelligence. Starting with game-playing AI that learned from minimal instruction, the company achieved landmark breakthroughs including AlphaGo defeating world Go champion Lee Sedol with unprecedented move 37, and AlphaFold solving the 50-year protein folding problem in one year, reaching 90% accuracy and enabling revolutionary drug discovery.

Otherothervia My First Million
Acquisition.com

This is a transcript of a long-form interview/conversation about hiring, leadership, and entrepreneurship featuring the founder/operator of Acquisition.com, a business with a media brand and advisory practice. The founder discusses talent acquisition strategies, frameworks for evaluating intelligence and competence, scaling principles, and personal reflections on ambition versus life balance following major personal and professional milestones.

Otherothervia My First Million
Creator Camp

Creator Camp is an Austin-based accelerator/studio founded by a YouTuber with 800,000 followers that identifies and funds emerging creators making cinematic, scripted short-form video content. The company aims to produce high-quality films and videos on $100,000-$200,000 budgets that can achieve millions of views and theatrical distribution, capitalizing on the growing trend of professionally produced, acted-out content on platforms like YouTube, TikTok, and Instagram.

Otherothervia My First Million
Galaxy Digital Holdingsby Mike Novogratz

Mike Novogratz is a veteran trader and investor who made his first million at Goldman Sachs and later became a billionaire at age 40 through Fortress Investment Group, a publicly-traded hedge fund and private equity firm co-founded with Pete Brigger and Wes Edens. He now leads Galaxy Digital Holdings, a crypto and data center company with 600 employees, having invested significantly in Bitcoin since 2012-2013 when it was trading at $96.

Otherothervia My First Million
NFXby James Currier

NFX is a venture capital firm founded by James Currier with approximately $1.6 billion under management. The firm specializes in identifying and investing in companies built on network effects, having identified 17 mathematical principles underlying network-driven businesses. Currier shares insights on founder characteristics ("savage founders"), technology windows, and the importance of language and network dynamics in building world-changing companies.

Otherothervia My First Million
VPN Bear Performance Nutritionby Nick Bear

VPN Bear Performance Nutrition is a fitness and nutrition company founded by Nick Bear, a multi-disciplinary athlete and fitness influencer with millions of followers across Instagram and YouTube. The company generates approximately $60 million in annual revenue through performance nutrition products. Nick is known for his exceptional athletic achievements, including running a marathon in 2:39 while maintaining a bodybuilder physique, combined with his rigorous approach to training, nutrition, and recovery.

Otherothervia My First Million
Pyrateby Billy McFarland

Billy McFarland, infamous for the failed Fyre Festival, is attempting a comeback with Pyrate, a platform that hosts small groups (6-15 people) on private island adventures while livestreaming experiences to virtual audiences who can interact and influence real-world events in real-time. The venture aims to generate revenue through micro-transactions (e.g., $0.20 per action) from millions of virtual viewers, with aspirations to exceed the Bahamas' annual tourism numbers through virtual attendance.

Otherotherusage-basedvia My First Million
Girdley Enterprisesby Michael Girdley

Michael Girdley runs Girdley Enterprises, a diverse holdco with over $100M in revenue across 8-10 businesses including Alamo Fireworks (20-30M+ revenue), Dura Software (a rollup generating multiple millions), a coding bootcamp (low eight figures in revenue), a drive-through coffee chain, and hirewithnear.com. His philosophy emphasizes finding good operators to run businesses while he focuses on strategy, partnerships, and capital allocation rather than day-to-day operations.

Otherotherothervia My First Million
The Dox's Kitchenby Rupi

The Dox's Kitchen is a mobile app positioning itself as a 'headspace for healthy eating,' built by non-technical founder Rupi from the UK. The startup is in very early stages, with Rupi asking for advice on hiring his first major product manager role. No traction metrics or revenue figures were disclosed in this Q&A format content.

Otherothervia My First Million
ColorItby Mike Jackness

Mike Jackness built and exited ColorIt, a successful adult coloring book manufacturing and sales business. The company became one of his most popular ventures in the eCommerce space. Mike later went on to host ECommCrew, a podcast respected in the eCommerce community.

Otherothervia Tropical MBA
WOD Nationby Mark Brenwall

WOD Nation is an Amazon FBA business founded by Mark Brenwall that sells CrossFit products. The founder left his job in San Francisco to move to Asia and build the business. Limited information is available about specific traction metrics or growth channels.

Otherothervia Tropical MBA
Roofing Company (unnamed)by Eric Gilbert Williams

Eric Gilbert Williams built a Canadian-based roofing company that grew to $6 million in annual revenue before being sold. The company is an example of a "Sweaty Startup"—a traditional, physical services business grown using internet business skills and entrepreneurial strategies.

Otherothervia Tropical MBA
Storage Squadby Nick Huber

Storage Squad is a storage business built by Nick Huber that combines technical knowledge with a traditional, less competitive market. Huber champions what he calls "Sweaty Startups" - labor-intensive business models that he believes offer unique advantages and opportunities for entrepreneurs.

Otherothervia Tropical MBA
iChessby Freddy Lansky

iChess was an eight-year online business co-founded by Freddy Lansky that sold chess videos, courses, and DVDs. The startup achieved longevity but ultimately Freddy decided to leave and dissolve the partnership with his co-founder, citing that the business no longer felt fulfilling. The case study focuses on the emotional and business challenges of ending a long-term partnership rather than growth metrics.

Otherothervia Tropical MBA
Greenbelly Mealsby Chris Cage

Greenbelly Meals is a manufacturer of high-calorie, stoveless backpacking meals for athletes and hikers, founded by Chris Cage. The company is currently facing significant hiring challenges, which Chris discussed in a podcast appearance focused on recruitment and team-building decisions.

Otherothervia Tropical MBA
EasyChinaWarehouse.comby Brian Miller

EasyChinaWarehouse.com is a third-party logistics company operated by Brian Miller in Shenzhen, China, serving Amazon FBA sellers and e-commerce businesses. Miller operates a diversified business model including the logistics company, a mid-six-figure Amazon FBA business, and a China sourcing agency, leveraging over a decade of experience living and working in China.

Otherothervia Tropical MBA
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Other for Other Startups: 155 Case Studies with Revenue Data | FirstMRR