SaaS Startups
2211 case studies with real revenue and traction data from saas startups.
Adaptive Insights, now a Workday company, is a SaaS platform led by CEO Tom Bogan. The source material is primarily a description of a speaking session where Bogan discusses key principles for building successful SaaS companies, covering team building, vision, metrics, and fundraising strategies.
Pleo is a SaaS platform that automates expense reports and simplifies company expenses. Founded by Jeppe Rindom, who previously served as CFO at Tradeshift and CEO at Nodes, the company has raised over $78M in funding from top European and US investors including Creandum, Vaestfonden, and Stripes Group. Pleo focuses on serving SMBs from day one and emphasizes building a strong company culture alongside product excellence.
Chargebee is a subscription billing and revenue management platform founded by Krish Subramanian that helps companies deliver subscription experiences. The company has raised $38M from top-tier investors including Insight Venture Partners, Tiger Global, Steadview, and Accel Partners, grown to over 300 employees and serves over 5,000 clients globally. Under Krish's leadership, Chargebee has become one of India's fastest-growing SaaS companies.
Glassdoor launched in 2008 as a platform for employee reviews and company insights. The company grew to a $1.2 billion acquisition by Recruit Holdings in 2018, demonstrating successful scaling through business model development, talent recruitment, and strong company culture.
Zapproved is a SaaS company founded by Monica Enand that achieved product-market fit and scaled to the point where Vista Equity Partners invested in 2017. The company's journey from PMF to scale is discussed in a conversation between founder Monica Enand and Vista Equity Partners' Rene Yang Stewart.
SocialChorus, founded by Nicole Alvino, is an enterprise SaaS company that has achieved significant traction with 10 Fortune 50 companies as customers. Alvino drew insights from her experience in structured finance at Enron to build the company while maintaining ethical standards.
Adyen is a Dutch payments startup that grew into a global public company with 15+ offices worldwide, serving major clients like Facebook, Spotify, Uber, and Microsoft. The company's journey demonstrates successful global expansion through focus on enterprise clients and strong organizational culture.
BigID is an enterprise SaaS platform providing advanced data discovery and intelligence for data centres and cloud environments, founded by serial entrepreneur Dimitri Sirota. The company has raised over $145M from top-tier investors including Boldstart, Scale Venture Partners, Bessemer, Salesforce Ventures, and Tiger Global, with a recent $50M Series C led by Tiger Global.
New Relic is a provider of real-time insights for software-driven businesses. The company is featured in a thought leadership piece where Chief Customer Officer Roger Scott shares strategies for keeping customers happy at scale.
Auth0, founded by Eugenio Pace (formerly at Microsoft for 12 years), is a developer-first authentication and authorization platform that has raised over $213M from top-tier investors including Bessemer, Meritech, and Sapphire. The company succeeded by adopting a freemium model and building a strong developer community, fundamentally changing how B2B SaaS approaches go-to-market through developer adoption rather than traditional enterprise sales.
EZPR is a PR-focused company founded by Ed Zitron. The company was featured in a SaaStr podcast discussion with CEO Jason Lemkin exploring PR strategy, media placement, and the actual mechanics of getting coverage in major outlets.
Lucidchart is a visual workspace combining diagramming, data visualization, and collaboration tools founded by Karl Sun, a former Google executive who served as Head of Patents and Head of Business Development in China. The company has raised $114M from top-tier investors including K9 Ventures, Meritech, Iconiq, GV, and Kickstart. Karl was recently named EY's Entrepreneur of the Year for his success in building the platform.
Pipe is a SaaS platform that allows subscription-based businesses to access the full annual value of their monthly subscriptions upfront, effectively solving cash flow constraints. Co-founder Harry Hurst raised a $6M seed round led by Craft Ventures with participation from notable investors including Naval Ravikant and WorkLife Ventures. The company focuses heavily on churn prediction and customer success as core differentiators, with Harry emphasizing non-dilutive capital as an alternative to traditional VC funding for founders.
This source is a podcast announcement for a SaaStr Europa 2019 session featuring Harry Stebbings of Stride.VC and Robert Vis of MessageBird discussing lessons learned during hypergrowth and scaling strategies. No specific traction metrics, founding details, or company history are provided in this promotional text.
Pilot is a SaaS startup offering bookkeeping, tax, and CFO services for growing businesses. The company has raised over $58M from prominent investors including Index Ventures and notable figures like John Collison and Drew Houston. VP of Marketing Rachel Hepworth shares insights on growth strategies, organic growth, and word-of-mouth marketing approaches.
Qordoba is a SaaS platform that helps companies maintain consistent writing style, terminology, and voice across their organization. Founded by May Habib, a former VP at a sovereign wealth fund, the company has raised over $21M from top-tier investors including Upfront Ventures, Aspect Ventures, and Bonfire Ventures.
Marketo became a $5B SaaS category leader in marketing automation. Doug Pepper from Shasta Ventures discusses the key challenges and obstacles overcome on the journey to building a highly successful SaaS company.
Moveworks is a cloud-based AI platform built by Bhavin Shah to automatically resolve IT support issues for large enterprises. The company has raised over $108M from top-tier VCs including Kleiner Perkins, Lightspeed, Bain Capital, Sapphire Ventures, and ICONIQ. Bhavin leveraged his prior experience as a successful founder (Gazillion Entertainment scaled to 200+ employees, Refresh acquired by LinkedIn) to build an enterprise-focused solution addressing remote work IT support challenges.
Domo is a business intelligence platform that enables teams to leverage BI at scale. The company raised funding from major VCs including Benchmark, Founders Fund, Andreessen Horowitz, Greylock, and IVP before going public. John Mellor, now Chief Strategy Officer, joined Domo after running a $3 billion annual revenue business line at Adobe.
Tidelift is a managed open source platform backed by maintainers that has raised over $40M from top-tier investors including Foundry Group and General Catalyst. The company is led by Head of Sales and Customer Success Bridget Gleason, who brings extensive SaaS sales experience from leadership roles at Logz.io, Sumo Logic, YesWare, and Engine Yard.