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Wondery

by Hernan LopezLaunched 2016via How I Built This
Growthword of mouth
The Spark

Hernan Lopez founded Wondery in 2016 when podcasts were just beginning to enter the mainstream consciousness. Lopez brought significant media experience to the venture, having worked his way up through television and eventually becoming CEO of Fox International Channels. Despite his credentials and industry connections, he initially struggled to attract investors and break through in the emerging podcast industry.

What Worked

Wondery's breakthrough came through the success of breakout shows, most notably *Dirty John*. As the network gained recognition for quality content, it began to scale rapidly. The company built a portfolio of hundreds of shows spanning multiple genres—comedy, crime, sports, history, and business—positioning itself as a comprehensive podcast network rather than a single-show operation.

Where They Are Now

By 2021, just five years after launch, Wondery had become one of the largest podcast networks in the world and was acquired by Amazon for a reported $300 million. The company continues to produce acclaimed content, including the "How I Built This" podcast series that showcases entrepreneurial stories across multiple industries.

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