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Invoca

by Mark Woodwardvia SaaStr Podcast
See all SaaS companies using enterprise direct sales
Growthenterprise direct sales

Invoca is a call intelligence platform that helps enterprise marketers drive revenue by delivering personalized customer experiences across devices and channels. The company raised $30M in funding from investors like Upfront Ventures, with CEO Mark Woodward taking a contrarian approach that phone calls remain alive and growing in the enterprise marketing landscape.

Why They Built It

To help marketers drive revenue with call intelligence and deliver personalized customer experiences across devices and channels, addressing the top concern for enterprise CMOs.

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