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Baremetrics

by Josh Pigfordvia Startups For the Rest of Us
Growthproduct led growth
Pricingsubscription
The Journey

Josh Pigford built Baremetrics over seven years, creating a subscription analytics and insights platform that integrated with major payment processors like Stripe, Braintree, and Recurly. The product focused on helping subscription-based businesses understand their financial metrics through a unified dashboard.

The Turnaround

At one point, Baremetrics was operating with only weeks of cash remaining in the bank. However, through focused effort on both product and marketing, Josh managed to turn the company around to profitability in just 8 months. This dramatic turnaround demonstrated his ability to navigate critical business challenges and execute on growth strategies.

The Sale and Legacy

After seven years of building, Josh sold Baremetrics for $4 million. Interestingly, he noted that he had almost sold it for $5 million at one point. Post-sale, Josh shifted his focus away from software, pursuing different business ventures including a product called Laser Tweets—wooden laser-etched tweets. The sale allowed him to explore new interests and life directions beyond traditional software entrepreneurship.

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