Browse Case Studies

Noah is an indie hacker who previously founded CoffeePass, a Starbucks-like app for local coffee shops that was acquired after two years. He is now focusing on Potion.so, a website builder that lets users create custom styled websites directly from their Notion content.

Law Pockets is a tool designed to empower Atlanta residents with legal knowledge and resources to address racial injustice. The podcast episode discusses how the platform aims to solve systemic legal disparities by making legal information more accessible to underserved communities.

Fig is a DevOps tool that raised $2.2M in 2020 and has grown to approximately 100,000 monthly active users. The podcast episode discusses the company's trajectory and future plans.

Bundle is a location-driven mobile app that aggregates local news as users move around their city. Kelvin Lockwood left a £35k account management job in the UK to build the app, which had 50 beta testers in the UK and 20 in the US at the time of this interview. The business model relies on mobile advertising, with projections of £25M annual revenue from 6 million users based on a £5-7 CPM.

NightEye is a dark mode browser extension launched in May 2018 that grew to 100,000 users and 4,500 paying customers through organic SEO. The bootstrapped side project from Razor Labs agency charges $9/year for subscriptions and $40 for lifetime licenses, generating approximately $2,500-$2,700 in monthly recurring revenue with an 86% annual retention rate.

NotionTweet.app is a Twitter management tool that integrates with Notion, allowing creators to schedule tweets, view analytics, and manage content entirely within their Notion workspace. Founder Minfolk Tran bootstrapped the product as a side project while working as a senior software engineer, gaining his first five paying customers within two weeks of MVP launch through Twitter virality and Indie Hackers promotion. Currently at $30 MRR with plans to pivot toward B2B customers and reach $5K MRR before quitting his day job.