Browse Case Studies

8 case studies found

Quiet Light Brokerage

by Mark Daust

Quiet Light Brokerage is an online business brokerage founded in 2007 by Mark Daust that helps entrepreneurs buy and sell online businesses (e-commerce, SaaS, content sites, affiliate sites). The firm has grown from 3 to 10 team members and closed approximately 50 transactions in 2018, with average deal sizes growing from $225k in 2013 to $2M in 2018. They differentiate through education-focused content, deep financial analysis, and trust-building with both buyers and sellers rather than aggressive sales tactics.

Agencycontent-marketingothervia My First Million

Neil Patel Digital (Ad Agency)

by Neil Patel

Neil Patel built a 700-person bootstrapped digital marketing agency that generates nine-figure revenue. The agency started with minimum $10k/month contracts for custom SEO, PPC, email marketing, and CRO work. While the Neil Patel blog initially brought in around $30-40M in client bookings, word-of-mouth referrals, employee-sourced deals, and industry awards drove most subsequent growth.

Agencyword-of-mouthsubscriptionvia My First Million

Paradigm Sports Management

by Audie Attar

Audie Attar founded Paradigm Sports Management in 2009 to revolutionize MMA fighter representation by creating IP, media, and business ventures rather than just securing sponsorship deals. He signed early fighters like Michael Bisping and discovered Conor McGregor in the regional Cage Warriors promotion, building one of the most successful sports management platforms. The company expanded beyond representation to creating ventures like Proper 12 Irish whiskey, which sold for approximately $600 million in 2024, demonstrating Attar's execution on his vision of building multi-hundred-million-dollar businesses around athlete clients.

Agencyword-of-mouthothervia My First Million

Late Checkout

by Greg Eisenberg

Late Checkout is a creative studio and holding company founded by Greg Eisenberg that builds businesses with audiences and communities. Operating as a combination studio and agency, it focuses on profitable, cash-flowing businesses rather than pursuing venture capital. Eisenberg has shifted from the traditional Silicon Valley VC path to building lifestyle businesses that prioritize sustainable profitability and quality of life for founders and teams.

Agencyothervia My First Million

Morgan and Morgan

by John Morgan

John Morgan built Morgan and Morgan into one of the largest personal injury law firms in the country by pioneering advertising in the legal industry when it was taboo. Starting from a personal mission to help injured people, he scaled the firm to ~$2B in revenue through innovative marketing, brand building ("for the people"), and creating a network of referral partners. Beyond law, he's built a portfolio of entertainment attractions including Wonderworks, Alcatraz East, and now Flavor Town, generating significant cash flow.

Agencypaid-adsothervia My First Million

Scalable

by Ryan Dice

Scalable is an operational consulting and advisory firm founded by Ryan Dice that helps entrepreneurs build systemized, scalable businesses. The company does approximately $10M in annual revenue with healthy margins, but generates significant additional value through deal flow access—including a $300M company investment that could provide outsized returns if it goes public. Rather than licensing their operational framework model like competitors (EOS), Scalable maintains an internal-only service model to preserve access to high-quality deal flow opportunities.

Agencyenterprise-direct-salesvia My First Million

Night Media

by Reed Duchscher

Night Media is a talent management and creator business agency run by Reed Duchscher, best known as MrBeast's manager. The agency identifies and helps creators launch standalone consumer businesses like Feastables (competing against Hershey's), Prime Energy drink (Logan Paul & KSI), and Chamberlain Coffee. Reed specializes in finding experienced CEOs to run these creator-backed ventures while maintaining the creator's brand and audience.

Agencyothervia My First Million

Gym Launch / Acquisition

by Leila Hormozi

Leila Hormozi went from broke at 22 to generating $1,200,000 per month by age 23 by building Gym Launch, a service that helped gym owners acquire clients. She scaled the business to $15M in 12 months and later evolved it into Acquisition.com, focusing on high-ticket workshops and business consulting.

Agencyenterprise-direct-salesvia My First Million
$1200k/mo