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Cruise

by Kyle VogtLaunched 2013via How I Built This
Hardwareothertrend-riding
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Growthother

Cruise is an autonomous vehicle company founded by Kyle Vogt in 2013 that builds fully driverless 'robo taxis'. The company was acquired by General Motors three years after launch and now operates driverless vehicles in San Francisco with plans to expand to more U.S. cities.

Why They Built It

Kyle Vogt believes autonomous vehicles will fundamentally change how we get from place to place. The company aims to reduce the alarming number of vehicle-related fatalities and injuries experienced every year.

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