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Own Pain Startups

1440 companies built from own pain. Founded to solve a problem the founder personally experienced.

1440
Companies
$392k
Avg MRR
$25.0M
Top MRR
436
With MRR Data

How They Grew

word of mouth384 (27%)
content marketing212 (15%)
enterprise direct sales128 (9%)
partnerships123 (9%)
product led growth121 (8%)
seo59 (4%)
cold email57 (4%)
paid ads48 (3%)

Pricing Models

subscription731 (51%)
freemium118 (8%)
one-time100 (7%)
usage-based78 (5%)
free28 (2%)
commission4 (0%)
commission-based2 (0%)
revenue-share1 (0%)
mixed1 (0%)
income-share-agreement1 (0%)
hybrid1 (0%)
consumption-based1 (0%)

Companies (1440)

Greenbelly Mealsby Chris Cage

Greenbelly Meals is a manufacturer of high-calorie, stoveless backpacking meals for athletes and hikers, founded by Chris Cage. The company is currently facing significant hiring challenges, which Chris discussed in a podcast appearance focused on recruitment and team-building decisions.

Otherothervia Tropical MBA
TheFBABrokerby Coran Woodmass

Coran Woodmass left his corporate job and initially pursued location independence by buying and selling small web properties while based in Chiang Mai, Thailand. After realizing this path wasn't fulfilling, he pivoted to found TheFBABroker, an agency advising and brokering quality deals for Amazon FBA business owners. The business reflects his shift from chasing entrepreneurial freedom to finding work that provides genuine fulfillment.

Agencyothervia Tropical MBA
EasyChinaWarehouse.comby Brian Miller

EasyChinaWarehouse.com is a third-party logistics company operated by Brian Miller in Shenzhen, China, serving Amazon FBA sellers and e-commerce businesses. Miller operates a diversified business model including the logistics company, a mid-six-figure Amazon FBA business, and a China sourcing agency, leveraging over a decade of experience living and working in China.

Otherothervia Tropical MBA
Monetize Moreby Kean Graham

Monetize More is a 100-person monetization agency founded by Kean Graham that helps online brands optimize their ad revenue. The company emphasizes location independence as a key value and has grown through strategies focused on solving publisher monetization problems. The source provides limited detail on specific traction metrics or growth channels.

Agencyothervia Tropical MBA
Find A Bandby Sam Browne

Find A Band is a New Zealand-based online booking agency for bands and musicians founded by Sam Browne. The startup was inspired by Sam's own experience as a musician and his recognition of gaps in the booking process. Sam attended the Dynamite Circle Austin event in April on a scholarship, which inspired him to dream bigger about his business.

Marketplaceothervia Tropical MBA
Black Swan Ltd.by Chris Voss

Black Swan Ltd., founded by former FBI hostage negotiator Chris Voss, is a negotiation training and consulting business that translates high-stakes negotiation tactics from hostage situations into practical business negotiation skills. The company teaches emotional intelligence and tactical language selection to help professionals improve deal-making outcomes. Voss also authored the book 'Never Split the Difference,' which became a foundational text on negotiation principles.

Otherothervia Tropical MBA
Linjerby Jennifer Chong, Roman Khan

Linjer is a mid-market luxury brand founded by Jennifer Chong and Roman Khan that manufactures and sells beautiful leather handbags and watches retailing between $200 and $500 USD. The founders have achieved massive success through savvy marketing techniques and strategic partnerships with factory owners. The company is notable for its approach to physical product entrepreneurship and marketplace research.

Otherotherone-timevia Tropical MBA
Eat My Wordsby Alexandra Watkins

Eat My Words is a naming and branding agency founded by Alexandra Watkins that specializes in helping businesses and products choose effective names. Watkins is also an author of "Hello, My Name is Awesome," a book on the subject of business naming. The company works with founders and entrepreneurs to solve the critical challenge of branding and naming new ventures.

Agencyothervia Tropical MBA
Smart Drug Smartsby Jesse Lawler

Smart Drug Smarts is a podcast hosted by Jesse Lawler that explores medicinal topics and explores curiosity-driven content. Despite lacking formal credentials in medicine, Lawler turned his genuine passion and curiosity into a full-time business generating real revenue through the podcast medium.

Contentcontent-marketingvia Tropical MBA
Strong Townsby Chuck Marohn

Strong Towns is a nonprofit organization founded by Chuck Marohn that provides a framework for helping cities and towns become financially stronger and more prosperous. The organization focuses on urban planning and community development through educational content and community engagement.

Otherothervia Tropical MBA
UglyMailby Sonny Tulyaganov

UglyMail is a browser plugin developed by Sonny Tulyaganov that allows users to see who is tracking their email. Built to address frustrations with invasive email tracking software, the plugin helps users understand privacy risks in their inbox.

Pluginothervia Tropical MBA
Wait But Whyby Tim Urban

Wait But Why is a long-form content blog founded by Tim Urban that combines detailed writing with stick figure illustrations on a variety of topics. The blog attracted significant attention, including direct outreach from Elon Musk who requested custom content about his projects. Tim has built this into a full-fledged business with partnerships and a growing audience.

Contentcontent-marketingvia Tropical MBA
The Property Podcastby Rob Dix, Rob Bence

The Property Podcast is a content-driven business founded by Rob Dix and Rob Bence, two UK property investors with nearly a decade of experience. They run both a podcast and a property management business, sharing investment strategies and market insights with their audience while managing properties for clients.

Contentcontent-marketingvia Tropical MBA
Regular Car Reviewsby Mr. Regular

Regular Car Reviews is a highly successful YouTube channel hosted by Mr. Regular that combines car reviews with pop culture references and social commentary. The channel has built a substantial following by creating hilarious and impressive content that appeals beyond just car enthusiasts. Mr. Regular shares insights on starting content publishing on YouTube four years ago and the journey of growing the channel into a thriving business.

Contentcontent-marketingvia Tropical MBA
Red Kite Prayerby Patrick Brady

Red Kite Prayer is a cycling-focused content business built by Patrick Brady. Patrick has built a sustainable living through writing and podcasting about cycling, becoming known as a respected voice in the cycling community and earning recognition as one of the industry's favorite bloggers and podcast hosts.

Contentcontent-marketingvia Tropical MBA
Easy Ear Trainingby Christopher Sutton

Easy Ear Training is a business founded by Christopher Sutton who documented the emotional challenges of starting a company in a blog post. Sutton found support and community through the Tropical MBA podcast and its Dynamite Circle community of listeners, which became instrumental in helping him navigate the entrepreneurial journey.

SaaScommunityvia Tropical MBA
Voyaguby Ivan Saprov

Voyagu is a two-sided SaaS platform connecting travelers and travel agents, operating as "the Uber of travel." Founded by Ivan Saprov during the pandemic, the company spent $600k and 18 months building its backend, search engine, and platform, achieving a 54% repeat booking rate by Q3 2023 through strong product-market fit and word-of-mouth growth. Voyagu uses ML technology and targets 1 billion in gross annual bookings by solving the speed and competitiveness gap travel agents face against DTC platforms.

SaaSword-of-mouthvia Failory
PubLoftby Mat Sherman

PubLoft was a marketplace connecting writers with companies seeking managed blog services at $2,000/month subscription. Mat Sherman grew it from $0 to $24K MRR in 7 months using cold email outreach and personal sales, securing a $100K investment from Jason Calacanis. The company ultimately failed due to loss of key clients, reckless spending post-funding, and misalignment with co-founder Jeremy on strategic priorities.

Marketplacecold-emailsubscriptionvia Failory
Observaby Rob Picard

Observa was a security SaaS tool built by Rob Picard after leaving Robinhood to join Y Combinator in 2020. Over 10 months, Rob pivoted through three different product ideas (intrusion detection, botnet IP sharing, and public database exposure detection) but ultimately failed to achieve product-market fit, generating no revenue before shutting down in September 2021 after raising $462,000.

SaaSproduct-hunt-launchsubscriptionvia Failory
WePlateby Alex Hu

WePlate was a B2B SaaS nutrition platform that used an algorithm to recommend specific meals and portion sizes to college students and help universities optimize cafeteria menus. After 8 months of development and contacting nearly 100 universities, founder Alex Hu shut down the company when it became clear that colleges weren't interested in a product that didn't directly improve their bottom line, and students prioritized studying over diet optimization.

SaaScold-emailvia Failory
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