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Average MRR
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Matching Case Studiesnewest first

Relationship Hero

by Iran Shapiro

Iran Shapiro founded Relationship Hero in 2017 as a marketplace connecting clients with relationship and dating coaches. Starting with a Facebook group where friends shared dating conversations and screenshots, the company validated demand before building a product. The business grew to single-digit millions in revenue by focusing on Google search as their primary marketing channel, targeting people googling relationship questions.

First customers: Direct outreach to friend - Edward, a professional meat packer from Texas, who was using the free platform so much they charged him $5 for unlimited coaching for a week via PayPal invoice.

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Mentor Cruise

by Dominic Mon

Mentor Cruise is a marketplace connecting people in tech with mentors for long-term mentorship, typically priced at $0-$50 per week. Founded by Dominic Mon as a side project, the platform now has 160 mentors and generates $700/month MRR through a 15% commission on mentor fees. Growth has been driven primarily through SEO for mentor searches and word-of-mouth from early mentor referrals.

First customers: Followers of initial mentors who were contacted via Twitter DMs and had audiences that tweeted about Mentor Cruise

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