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$100k
Average MRR
$100k
Highest MRR

Matching Case Studiesnewest first

Spring Leap

by Iran Ayel

Spring Leap is a marketplace of 180,000 advertising agency experts offering faster market research and creative testing compared to traditional firms. Founded by serial entrepreneur Iran Ayel, the company launched an MVP in January 2015, generating $20,000 in the first month and scaling to highs of $100,000 per month by the time of this interview. The business charges $50-$150 per expert per hour with markups, and has attracted enterprise clients like Unilever and Sony while preparing to raise a $2.5M seed round at an $8M pre-money valuation.

2015MarketplaceEnterprise Direct Salesusage-based
$100k/mo

Handshake

by Garrett Lord

Handshake, a 10-year-old career marketplace with 18M students and professionals, launched a data labeling business in January 2024 by leveraging its massive network of experts (500k PhDs, 3M master students) to create high-quality training data for frontier AI labs. In just 4 months, the new business hit $50M in revenue; by 8 months they're on pace to exceed $100M ARR—rivaling their core business in annual revenue.

First customers: Direct outreach from frontier AI labs who discovered Handshake's expert network through middleman companies

2014MarketplaceEnterprise Direct Salesusage-based

Hourly Nerd

by Rob Biedermann

Hourly Nerd is an online marketplace connecting elite business talent (MBAs, professors, industry experts) with companies needing specialized expertise on a project basis. Founded in 2013 by Rob Biedermann and two co-founders from Harvard Business School, the company takes a percentage (15-20%) of each project transaction and had grown to 21,000 experts serving 5,000+ customers including major clients like GE by 2015. With $10 million raised including a $750K seed from Mark Cuban and a $7.8M Series B, Hourly Nerd reached over $5M in ARR by 2015 with a 58-person Boston-based team.

2013MarketplaceEnterprise Direct Salesusage-based

Freightos

by V Shriver

Freightos is a SaaS-enabled marketplace platform that digitizes international air and ocean freight shipping. Founded in 2012, the company spent four years (2012-2016) building data infrastructure similar to Sabre and Amadeus before launching its public marketplace in 2016. Today, it serves 1,500 freight forwarders representing 30% of the world air freight market share and growing the marketplace side at over 100% annually.

2012MarketplaceEnterprise Direct Salesusage-based

Concept Drop

by Phil Alexander

Concept Drop is a marketplace that connects businesses with vetted designers to create marketing materials (presentations, one-pagers) on-demand. Founded by Phil Alexander in 2012 as a side project, the company grew from a couple thousand dollars in first-year revenue to over $300k in 2015 and closed a $1.1M Series A in mid-2016, bringing total funding to $1.35M. The platform serves over 300 leading brands with a network of less than 100 vetted freelancers, targeting director-level and higher marketing teams at mid-market and enterprise companies.

2012MarketplaceEnterprise Direct Salesusage-based

UAPI (Appy)

by Moshe Vaknin

UAPI is a mobile app discovery platform that connects app advertisers (like King/Candy Crush, Uber, Lyft) with high-quality users through 4,500 publisher partners including Cheetah Mobile and Pandora. Founded in late 2011 by Moshe Vaknin, the company grew from $250K in revenue (first year) to $80M net revenue by 2016 by processing over $320M in total ad volume and taking a 30% commission while returning 70% to publishers. The company is profitable, has raised $20M in capital, employs 130 people across 10 global offices, and is positioned for potential IPO.

2011MarketplaceEnterprise Direct Salesusage-based