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Matching Case Studiesnewest first
Lenny's Podcast
by LennyLenny's Podcast is a top 10 technology podcast that launched six months before this episode with 50 episodes published, 2+ million downloads, and 40,000-50,000 subscribers across Apple Podcasts and Spotify globally. The podcast interviews world-class product leaders and growth experts on building and growing successful products, using Notion to coordinate operations and guest management.
The Wirecutter
by Brian LamBrian Lam founded The Wirecutter in 2011 as a product review blog focused on quality, meticulous research, and user trust rather than clickbait. Despite early skepticism from business partners about brief posts and infrequent publishing, the site's targeted approach resonated with users, leading to growing traffic and revenue. The New York Times acquired Wirecutter for $30 million in 2016 and rebranded it under the Wirecutter name.
MKBHD
by Marques BrownleeMKBHD is a YouTube-based content creation business founded by Marques Brownlee in 2009, starting with product reviews for tech products. The channel has grown to over 16 million subscribers and 3 billion total views, expanding beyond reviews to include interviews with notable figures like Kobe Bryant, Bill Gates, and Elon Musk. Brownlee transformed his passion for technology and desire to educate consumers into a lucrative and sustainable business.
SAS Podcast / SaaS Club
by Omar KhanOmar Khan's SAS Podcast is a free content platform where he interviews B2B SaaS founders and industry experts about their businesses and strategies. Over the past year, the show has grown to 100 episodes with a loyal audience and has generated significant engagement through word-of-mouth and community support. The podcast supports a broader SaaS Club ecosystem that includes a free newsletter with over 5,000 subscribers, a growth calculator, and a mastermind group for founders scaling to seven figures.
My First Million Podcast
by Shaan Puri, Sam ParrThis is a podcast episode transcript from My First Million, hosted by Shaan Puri and Sam Parr, where they discuss five business ideas for making a million dollars in a year. The episode covers strategies like the 'Me Also' strategy, niche communities, QSBS advisory firms, pizza robots, and acquiring universities. The content demonstrates the hosts' expertise in ideation and entrepreneurship through detailed discussion of each concept.
My First Million
by Shaan Puri, Sam ParrMy First Million is a podcast hosted by Shaan Puri and Sam Parr featuring interviews with successful entrepreneurs and business figures. The show has grown to significant scale in the business podcast category, with episodes featuring notable guests like Rob Dyrdek, Gary Vee, Andrew Huberman, and many others.
Seth Godin (Personal Brand/Blog)
by Seth GodinSeth Godin is a prolific content creator and indie hacker who has built a significant personal brand through 20 years of consistent blog publishing, having written 9000 blog posts. The podcast discusses his philosophy on meaningful work, indie hacking, and finding significance in a changing world.
Newsletter Crew
by Yaro BagriyNewsletter Crew is a content platform founded by Yaro Bagriy that includes a podcast, blog, and community focused on the paid newsletter ecosystem. Created out of frustration with limited learning resources on the topic, it serves as an educational hub for newsletter creators and indie hackers building newsletter software.
Software Engineering Daily
by Jeff MeyersonSoftware Engineering Daily is a podcast hosted by Jeff Meyerson that averages 20,000 downloads per day. The podcast generates close to $60,000/month in advertising revenue, demonstrating a successful monetization model for content-driven indie projects. Jeff shares insights on podcast production, guest interviewing, audience growth, and landing advertising partnerships.
Financial Samurai
by Sam DogenFinancial Samurai is one of the longest-running and most popular personal finance blogs, founded by Sam Dogen over 13 years ago. Sam has personally written over 2,500 essays and published a Wall Street Journal Bestselling book, building a lifestyle business focused on helping people achieve financial freedom through relentless content execution.