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Matching Case Studiesnewest first
Amplify Corporation
by Nehal KazimNehal Kazim founded Amplify Corporation, a Toronto-based paid advertising agency, while still in university at age 22. Starting with $250/month retainer clients, he systematically increased prices and improved service quality, growing the agency to $300,000 in revenue in 2015 while managing $30,000-$50,000 in monthly ad spend across clients. The business operates as a cash flow engine to fund his personal development and information products.
First customers: Direct outreach - someone asked him to build a website, then he pivoted to Facebook ads services
Web Four
by Kevin GetchWeb Four is a creative and digital marketing agency founded in 2009 by Kevin Getch that went from $30,000 in first-year revenue to $1.3 million in 2015 with consistent 30-50% year-over-year growth. The agency serves 50-70 customers with a mix of project-based web design ($10,000 average) and recurring retainer marketing services ($2,000-$5,000 monthly), operating with a team of 14 full-time employees based in Vancouver, Washington.
InVesp
by Khalid SalidKhalid Salid founded InVesp in 2006, a conversion optimization consulting agency that helps enterprise clients like eBay, O'Reilly, 3M, and Dish Network increase online revenue. Starting with $15-20K in first year revenue while maintaining a $100K+ corporate salary, the company grew to over $1 million by 2011 through high-touch consulting ($8,000+/month retainers averaging 15-24 months). By 2016, Khalid decided to transition the business into a SaaS platform offering A/B testing, heatmaps, video recording, and analytics to compete in the conversion optimization software space.
MP (HR Services Company)
by JasonMP is a 17-year-old bootstrapped HR services company that started as a pure payroll provider in 2003 but pivoted in 2012 to become an iSOLVE HCM implementation and services partner. They now serve 1,300+ clients across ~40,000 employee seats with a pricing model of $8-$40 per employee per month, generating $650k MRR ($10M ARR projected for 2021) while maintaining 8% net profit margins. Founded and wholly owned by Jason, the company employs 70 people (12 AEs, 5 SDRs, 2 customer success team members, zero engineers) and breaks even on customer acquisition at the 20-month mark with strong 6+ year customer lifetime value.
Growth Era
by Andrew JacobyGrowth Era is an outbound sales agency founded by Andrew Jacoby that specializes in deploying Sales Development Representatives (SDRs) to drive business growth. The company focuses on crafting compelling value propositions and implementing risk reversal strategies to boost conversion rates. Andrew emphasizes building recurring revenue services and maintaining high moral and ethical standards in business operations.
Convince and Convert
by Jay BaerJay Baer built Convince and Convert into a multi-million dollar strategy consulting firm with three equally-sized revenue streams: speaking (approx. $1.2M annually), corporate sponsorships (approx. $500K+ annually from podcasts), and consulting. The company operates a unique sponsorship model where corporate partners pay to host and sponsor content properties including six weekly podcasts, a top marketing blog with 4 million annual visitors, and numerous educational resources.
Harris Media
by Vincent HarrisHarris Media is a digital agency founded by Vincent Harris in his dorm room that provides comprehensive digital communications and strategy services for political campaigns and advocacy organizations. Operating with approximately 35 employees and 25 clients on retainer, the agency generates over $1.2M annually by managing websites, social media, video production, online advertising, and email marketing campaigns. The agency's primary revenue driver is email fundraising, which accounts for 70-90% of online donations for clients like Senator Rand Paul.
Talking Shrimp
by Laura BelgraineTalking Shrimp is a copywriting agency and online course founded by Laura Belgraine, an award-winning copywriter with over 20 years of experience working with major brands including Bravo, NBC, Disney, and HBO. The business operates on a 50-50 revenue split between copywriting services (bringing in $30,000 in August alone) and The Copy Cure, an evergreen online course created with Marie Forleo that teaches people to write persuasively and authentically to drive sales.
GMR Web Team
by AJ PrasadAJ Prasad founded GMR Web Team, a digital marketing agency doing $150,000/month ($1.8M ARR projected for 2015) with a 90%+ retention rate. He built the agency on a foundation of selective customer acquisition and full-service execution, with 11 staff in Orange County and 90 in India. The business operates on a recurring $4,000 average monthly retainer model, achieving high profitability through offshore operations.