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Gold Belly

by Joe Ariel

Gold Belly is a marketplace that connects customers with famous regional specialty foods and products from local restaurants and shops across the US, shipping them nationwide with special preservation packaging. Founded by Joe Ariel (former CEO of Deliver.com, Y Combinator alumnus), the company raised $33 million and is experiencing explosive growth, with many partner restaurants showing delayed delivery due to high demand.

Marketplaceword-of-mouthusage-basedvia My First Million

Cars and Bids

by Doug DeMuro

Doug DeMuro, a popular YouTube car reviewer with 4 million subscribers, launched Cars and Bids in June 2020 as a modern alternative to Bring a Trailer. The platform focuses on 1980s-onward cars and generated 75 million in gross sales in 2021. In 2022, Doug sold a majority stake to Churn Group (a PE firm specializing in creator-led businesses) for approximately 40 million dollars, allowing him to scale operations while maintaining creative control.

Marketplaceplatform-parasiticusage-basedvia My First Million